home *** CD-ROM | disk | FTP | other *** search
- <text id=90TT0516>
- <title>
- Feb. 26, 1990: Business Notes:Autos
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1990
- Feb. 26, 1990 Predator's Fall
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- BUSINESS, Page 55
- Business Notes
- AUTOS
- Nothing Under The Hood
- </hdr>
- <body>
- <p> Detroit's automakers, awash in profits for the past four
- years, are in a severe drought. When the Big Three last week
- announced their profits for the fourth quarter, the cost of
- their incentive programs was all too clear. While car sales
- dropped 20%, profits plunged much more. Ford's declined 73%, to
- $314 million, while General Motors' fell 50%, to $700 million.
- Chrysler lost $664 million, its first deficit since 1982.
- </p>
- <p> Because of an auto-production glut and a consumer hunger for
- bargains, the Big Three have become dependent on incentives to
- move merchandise. Result: even when car sales are decent, profit
- margins are thin. General Motors said it gave up $5 billion in
- incentives in 1989, or $900 for every vehicle it sold. Ford
- pegged its incentives at $1,000 per vehicle, Chrysler at $1,200.
- As part of its current restructuring, Chrysler last week
- announced the $825 million sale of its aircraft subsidiary,
- Gulfstream Aerospace, to a management-led group.
- </p>
-
- </body>
- </article>
- </text>
-
-